Adidas is set to release a new collection of the Ultra Boost DNAs commemorating some of Europe’s top clubs : Juventus, Real Madrid, Manchester United, Arsenal and Bayern Munich. The DNA sneaker will have five different styles, crafted specifically along the club theme. The clubs currently are under contract with Adidas as their official kit supplier. The clubs are from England, Spain, Italy and Germany, the top four leagues in Europe.
Adidas describes their Ultra Boost sneakers as ‘Classic Shoes Made for the Streets’, and they were first released in 2015. The Ultra Boost continues to be one of Adidas’s coveted releases, known for their comfort and durability, which makes them perfect for everyday wear. The Ultra Boost sneaker is a blend of the highest quality of running shoes combined with a sleek, stylish look.
While some sites and sneaker reviews believe that the patterns on the sneaker have taken inspiration from their respective teams third kits, Footy Headlines state that the Champions League ‘Travel’ collections.
While no confirmed release date has been set for the release of the new Ultra Boost, the retail price of the shoes has been set at $180. It is expected that the collection will be on sale on the Adidas website in the upcoming days.